Stop motion video for promoting the Toronto Grand Prix and Hitachi Motorsport’s driver and IndyCar Series champion, Josef Newgarden. Sets created evoking Toronto City Hall, the Toronto GP track layout and CN tower on the LitePanels and a nod to the 2019 NBA champs celebrate the city, with red tape forming the typography. Set design, photography, stop motion, typography and art direction. Agency: MKTG.

Art Direction
Animation

Toronto Grand Prix

Stop motion video for promoting the Toronto Grand Prix and Hitachi Motorsport’s driver and IndyCar Series champion, Josef Newgarden. Sets created evoking Toronto City Hall, the Toronto GP track layout and CN tower on the LitePanels and a nod to the 2019 NBA champs celebrate the city, with red tape forming the typography. Set design, photography, stop motion, typography and art direction. Agency: MKTG.

• Client: Hitachi Motorsport
• Designer: Joseph Alessio